Tag Archives: santa cruz

Cruzio Receives State Grant for Equal Access Summits to the Sea Project

Cruzio Blog No Comments

On February 15th, the California Public Utilities Commission unanimously approved Resolution T-17810, giving the green light to Cruzio’s Equal Access Summits to the Sea (EAS2C) grant proposal.

EAS2C is a game-changer, bringing high-speed connectivity to large areas of San Mateo, Santa Cruz, Santa Clara, and Monterey Counties where internet service is inadequate. Many folks in these rural and remote regions have been left behind, dealing with outdated copper networks and limited internet options that are both scarce and pricey. Cruzio came up with an economical plan to address the problem, and the State of California has approved and will fund some of the work.

Using state-of-the-art fixed wireless hardware, Cruzio will rapidly deploy gigabit broadband to thousands of locations in this under-served region. And EAS2C’s middle-mile infrastructure is “open access,” meaning other ISPs can hop on board to offer speedier, more reliable services to residents across the Central Coast. The network will lighten the load on smaller providers, paving the way for fairer prices and better service for all.

And it’s not just about binge-watching Netflix and making Zoom calls. In rural areas like these, reliable internet is a lifeline, especially when it comes to public safety. That’s why Cruzio has partnered with the AlertWildfire consortium to install internet-connected cameras along the network, keeping an eye out for wildfires and helping keep communities safe.

EAS2C project area

EAS2C project area

For the last few years, Cruzio has worked with local school districts, municipalities, and non-profit partners to provide subsidized internet to low-income families through our Equal Access initiative. The populations are diverse, including everyone from recent immigrants in crowded farmworker communities to families who’ve lived in isolated mountain homes for many generations.

Cruzio’s mission is to provide every household with the same level of service that we make available to our more urban customers. Recent advances in fixed wireless technology, matched with Cruzio’s familiarity with the area, are making that mission a reality.

“Our region has a problem.” James Hackett, COO at Cruzio, explained. “We’ve got rural communities, farmers, low-income communities out here. Then just a hop away we’ve got Silicon Valley, high-tech and bustling. It’s quite the gap. But getting reliable internet out here? Not so easy with our geography. And that digital divide? It’s real, making life harder for folks. With the Summits to the Sea project we’re working to level the playing field and give everyone a fair shot.”

This project represents a generational leap forward in broadband access, and it wouldn’t have been possible without the support of concerned community groups and elected officials. Big thanks to Representatives Jimmy Panetta and Anna Eshoo, State Senator John Laird, State Assemblyman Robert Rivas, the Santa Cruz County Board of Supervisors, Monterey County Supervisors Chris Lopez, Mary Adams, and Luis Alejo, as well as the Santa Cruz, Monterey, and Santa Clara Offices of Education, the Central Coast Broadband Consortium, Monterey Bay Economic Partnership, and many others. We especially want to recognize the incredible work being done by Cruzio’s growing team of all-local employees, many of whom have been with us for decades. It’s been a team effort, and fast, affordable internet is going to make a world of difference for folks across the region.

An Update on Equal Access Santa Cruz

Cruzio Blog No Comments

girl on laptop
Jason Borgen, Chief Technology Officer (CTO) of the Santa Cruz Office of Education, faced a heartbreaking challenge in April 2020. The COVID-19 pandemic had forced students to switch to homeschooling, and many of them lacked adequate home internet connectivity. Students couldn’t do their schoolwork.

“Our primary objective is to provide unwavering support to all students and families, ensuring they have the necessary resources and tools to achieve success, particularly those in our community who are underserved,” Jason emphasized.

Having partnered with Cruzio on many projects over the years, Jason’s initial action was to reach out to us. Together, we embarked on a mission to install affordable internet connections for these students. When it became apparent that the problem was even more widespread than initially thought, Susan True of the Community Foundation Santa Cruz County stepped in, playing a pivotal role in establishing a charitable fund, thus giving birth to Equal Access Santa Cruz (EASC).

EASC allows local community members to support less fortunate neighbors with fast, reliable internet — a service that’s become vital for so many reasons. Cruzio members can even add a few dollars to their monthly bill for EASC. In all the fund has raised over $1,000,000, all of which is put to work building new internet connections to homes in places where construction couldn’t be justified by market economics.

Since its inception, EASC has achieved remarkable success. Some of our achievements include:

  • Establishing over 35 broadband distribution hubs (Points of Presence or PoPs), each capable of serving up to 200 households.
  • Executing various special projects to assist community members in need, such as Buena Vista migrant housing, Pajaro Valley Shelter Services, Farm Discovery Center, and Housing Matters’ Casa Azul.
  • Connecting over 1,200 students and families to new internet access.
  • Creating infrastructure that has the potential to serve an additional 5,000+ individuals.
  • Enhancing broadband availability in over 60% of the Watsonville/Pajaro area.
  • Cultivating new partnerships with several school districts, Housing Matters, Housing Authority of Santa Cruz, and other like-minded organizations.

The partnership with Equal Access has been one of the most gratifying things the Cruzio team have ever undertaken. It embodies our core values and mission as well as the Santa Cruz community’s dedication to making a positive impact.

A student at Farm Discovery Center near Watsonville enjoys Equal Access high-speed internet

We extended internet to Farm Discovery and other places where students do homework.


Jason encapsulates our collective mission when he says, “we focus on equity and are doing everything we can to remove the digital divide from Santa Cruz County. We are thankful for the work Cruzio is doing and has done to make this a reality. With Santa Cruz COE’s and Cruzio’s shared vision towards this work we can truly make a difference for all of Santa Cruz county!”

If you want to help support our mission and help make sure no one in Santa Cruz County is unconnected, please donate to the Equal Access fund.

Housing Matters’ Casa Azul: Equal Access Santa Cruz’s Latest Success Story

Cruzio Blog No Comments
801 River St/ Casa Azul

Casa Azul Grand Opening

People who’ve fallen on hard times can use the internet to connect to health and other services, to look for jobs and permanent housing, to stay in touch with family, and, hopefully, to help find their way back to stability. Through our 34-year history, Cruzio has provided internet connections to organizations that help the members of our community who are most in need, and as we build new infrastructure we extend it to needy folks when we can.

Most recently, Cruzio was proud to link up new supportive housing on River Street, near the intersection of Highways 1 and 9.

Leveraging state funds from the Home Key program as well as resources from local donors, Housing Matters renovated a long-empty VIctorian house and is using it to provide housing to people who suffer from one or more disabilities and who’ve experienced homelessness for a year or more. The house is close to Housing Matters facilities, creating a much-needed expansion of the campus.

The Casa Azul project consists of two one-bedroom apartments and five studio units, making it a stepping stone towards Housing Matters’ upcoming project, the Harvey West Studios. The latter is a 120-unit permanent supportive housing initiative aimed at providing long-term support to individuals experiencing chronic homelessness. As Casa Azul opens its doors to new residents, there’s a real sense of excitement and progress. Housing Matters and Cruzio intend to replicate the free internet deployment at the new project.

The provision of free internet access at Casa Azul goes beyond merely providing a connection; it represents a gateway to empowerment and opportunity for residents. With reliable and high-speed internet, individuals experiencing chronic homelessness can access crucial online resources, educational opportunities, job training, and employment opportunities.

Evan_801River

Cruzio tech Evan Powers admires the new Casa Azul project at 801 River St.

Moreover, telehealth services will be readily available, ensuring access to remote medical and mental healthcare, fostering improved overall well-being. The ability to stay connected with family, friends, and support networks through online platforms enhances social connectivity and helps build a stronger sense of community within Casa Azul.

The partnership demonstrates a truly impactful approach to tackling the digital divide. As residents move into Casa Azul, they are welcomed not only into safe and stable housing but also into a digitally connected world of opportunities and possibilities.

We feel proud to be able to contribute. Equal Access is a partnership of Cruzio, local community institutions, and local philanthropists. It’s supported by many of our customers (thank you!) and other local donors who know how important quality internet is to every person. It’s part of treating people with dignity.

Every time we can contribute to the well-being of our community, we are going to try. Each piece may be small, and sometimes we feel pretty overwhelmed by the difficulty of curing our local problems. But the only way to tackle big problems is to take the first steps. This housing meets a deep and obvious need. We hope it will prove helpful.

You can help! Make a donation to the Community Foundation Santa Cruz County Equal Access fund. Or just add a small amount to your monthly Cruzio bill, and we will send it to the fund. Equal Access helps seniors and disabled people access health and social services, children get a better shot at online schoolwork, people looking for jobs find opportunities, and much more. Because we add our own contribution, Cruzio can make a small amount of money go a long way.

Keep an Extra Eye Out for Scammers

Cruzio Blog No Comments

internet security logo

Whenever there’s a crisis — like the current war in Ukraine — spammers and scammers take advantage. You may receive extra email or calls soliciting donations, or you may find a higher amount of more convincing phishing email.

We’re even being warned, in a very general way, about possible hacking by Russia. Earlier this month the FBI announced it had prevented a massive hacking project on American routers and firewall devices by the Russian military. Many forms of computer hacking and interruption depend on large networks of virus-infected computers (“botnets”), whose owners don’t know their machines are carrying out nefarious tasks. That can affect home and office computer equipment.

Internet security experts around the country are urging extra caution.

Our users and community are not likely to be the specific target of any particular scheme, but large sweeps looking for access to private and small business computers can sometimes catch unsuspecting people.

Resist hacking! Some principles to remember:

  • The more urgent it seems, the more likely it is to be a scam
  • Don’t submit personal information and passwords to forms you’re directed to in unexpected email or texts, even if the sender seems familiar
  • Directly contact whoever supposedly wrote the email (bank, relative who’s apparently in trouble, technical service) directly if you have any doubts. Don’t just answer the email or stay on the phone, use an independent way of reaching them
  • Check whether you have compromised accounts or passwords by visiting haveibeenpwned.com
  • If your personal data has been compromised, or just every so often for the heck of it, change your passwords. Use different, unusual passwords for sites where security is most important (like a bank)

If you have one of those moments when you suspect you’ve fallen for an internet scheme, don’t panic. You’ll need to change your passwords right away. Feel free to contact Cruzio to ask for advice.

Note from Cruzio’s CEO

Cruzio Blog No Comments

Kitten at the laptopWhat area does Cruzio serve? Well, that’s changing. Our footprint is getting bigger.

Cruzio recently merged with neighboring best-buddy ISP Coastside Net. Coastside is based in San Mateo County, and Cruzio realized we’re not hyperlocal anymore.

Now we’re regional. But what’s our region called?

Our marketing staff have puzzled over this change. We used to say, “Santa Cruz County” in front of everything we did.

And we loved highlighting Santa Cruz County, although it’s a bit difficult having a city (Santa Cruz) and a county (Santa Cruz) with the same name. That’s challenging for advertising because people tended to think we provided internet just in the City. They didn’t realize Cruzio reaches a lot of odd places where you wouldn’t expect great internet to be.

We get around.

Now we’ve got even more territory to name. We all have a lot in common. The stretch of mountains-to-sea running from Pacifica all the way down and around Monterey Bay is an area of great natural beauty dotted with charming towns. Yes, if you are reading this, you likely live in a charming town. Or at least near one.

In the springtime we’ve got fields of brilliant yellow cowslips and starry purple ice plants. Cedars give way to scrub oaks give way to towering redwood trees, each with a distinct color, shape, and smell. Seals or sea lions nap at our beaches — some beaches even host elephant seals.

We surf. We sail. We bicycle. Our roads zigzag up into the mountains, our farms draw straight furrows below, and some of us may work in Silicon Valley but we’re much happier when we’re home.

We have common struggles, too. It’s hard to find housing. It takes way too long to get from one place to another on our crowded highways. We worry about fire in one season and flood in another. A lot of us struggle with the cost of living in such a beautiful place. We’re often far from needed services, especially during crises like fires or heavy storms.

As a region, we have a lot of decisions we need to make, and we do better when working together. More reliable internet reaching more places should help us.

So what’s the name of our new service area? We’re cogitating on that, but we don’t know yet. If you have any suggestions, send them in! Meanwhile Cruzio will continue to connect people from all around our unnamed region with the best internet possible, because we live here, too.

Coastside Net and Cruzio Join Forces

Cruzio Blog No Comments
San Mateo and Santa Cruz County ISPs merge

Santa Cruz and San Mateo have a lot in common. We’ve both got great lighthouses, for one

Big News!

The very big news is that Cruzio has merged with our neighbor ISP just to the north — Coastside Net. Welcome Coastside subscribers! We know you’ll like working with our friendly staff, and we’re happy to have the chance to serve you.

We Both Started Early

Here’s a little history. Like Cruzio, Coastside started up in the early dot-com wildcat era when people wanted to get everything from library card catalogues to psychic readings onto the internet as fast as possible. Thousands of internet providers sprang up to fill the demand. Every hobbyist gave it a shot. Even David Bowie had his own ISP!

Not long after, in 1999-2000, the dot-com boom ended. The overinflated industry was brought down to earth. Although the need for the internet didn’t disappear — My Space and other social media was lurking on the horizon, after all — small ISPs were mostly muscled out by big corporations who’d suddenly taken an interest when it looked as though a profit could be made.

Coastside Net, like Cruzio, was one of the independents that survived — against odds — to maintain the early culture of the internet: creative, clever, Net Neutral, respectful of privacy.  And we both ran our businesses in a friendly, human way.

Indies Make the Internet Better for Consumers

Competing against some of the largest — and most disliked — companies in the country isn’t easy, and independent ISPs do it every day.

“Local, independent ISPs not only provide competition, helping keep prices down and improve service quality,” said James Hackett, Cruzio’s long-time Director of Business Operations, “we’re also more nimble and imaginative with our solutions, and we’re far more connected with our communities than those big corporate giants.”

Smaller companies also do better when working together, sharing tips with other independents around the country. Cruzio’s Director of Technology and INfrastructure, Chris Frost, has served for years as President of FISPA, the national association of independent ISPs (it’s Federated ISP Association, if you want to decode the acronym). He got the gig because he’s always bringing people together to make technology work.

We’ve Been Buddies for a Long Time

Cruzio is friendly with lots of ISPs. But our very favorite ISP has been Coastside Net, and not just because the drive up Highway 1 to Half Moon Bay is world-class gorgeous. Over the years Coastside Net and Cruzio developed a close relationship, even loaning each other equipment to help out when needed. Both companies stand up during fire season, helping mountain lookouts stay connected. We support the ham community, who keep emergency radio communications up and running and with whom it’s fun to geek out.

And We’re Both Builders

There’s a lot of network out there that needs to be built, and we want to get to it. Cruzio and Coastside Net are both experienced with construction of fiber optic and fixed wireless networks. These technologies can deliver a lot of internet — more all the time.

In 2020 Cruzio launched Equal Access, a program designed to address issues of digital equity in our region. Since then we’ve connected over 700 families to free or very low-cost internet. We’re ready to do the same in neighboring counties. Coastside Net, just to our north, shared our priorities.

So we Tied the Knot

As we talked about it, it made sense for Cruzio and Coastside Net to take the next step and merge our companies. At the end of 2021, that’s just what we did.

“We’ve worked closely with Cruzio for years so when the opportunity arose to join forces, we could all see what great sense it made”, said Coastside Net CEO, Rob Genovesi. “I couldn’t be more excited for the future and the great things we can accomplish together.”

The Coastside community responded to the announcement with congratulations and enthusiastic encouragement. They have a lot in common with Cruzio members. They’re just the best.

And we welcome Rob and Steve to the Cruzio team! They are smart, experienced, and fun to work with. We think you’ll enjoy meeting them and you’ll see us continue to make progress towards our goal: good quality, reasonably priced internet for all.

More questions? Check out our FAQ on the merger.

Cruzio’s Independent Internet Expands in Scotts Valley

Cruzio Blog No Comments

New coverage area in Scotts Valley

Cruzio Internet recently expanded our super-fast, affordable, independent network in Scotts Valley. Homes and offices in the orange-shaded area on the map above now have access to better internet than ever before.

And if you care about Net Neutrality or data privacy you’ll be even more pleased with Cruzio’s service. Check us out, and welcome to our network! Get started!

The Sentinel Missed the Mark: Santa Cruz Fiber Project Still Very Much On Track

Cruzio Blog No Comments

We all make mistakes, and no one is perfect, even our normally steadfast local paper. However, the Sentinel missed the mark in their recent article lamenting the loss of a deal between Cruzio and the City of Santa Cruz to build a city-wide fiber network. Not only is the Santa Cruz Fiber project not “dead” as the article incorrectly stated, this week City Council approved two measures that will greatly improve the project’s chances of success.

First, one thing the article did get right: Cruzio is already building the first “fiberhood” serving businesses and residences in downtown Santa Cruz. This is the first phase of the much larger network providing low-cost fiber internet service to all City residents.

This week city council also approved a plan that will connect City-owned facilities with fiber — an excellent idea and one we’ve urged the City to develop for years. Since both the City and Cruzio are now building fiber, we can leverage each other’s investment and coverage capacity to do more at a lower cost.

City council also approved a “dig once” policy which means anytime someone needs to open up the street to do construction, other interested parties are given the opportunity to join the project, saving money and minimizing the impact on the community. This is the kind of sensible and practical public policy that is critical to building out open and independent internet infrastructure.

So yes, the Sentinel got this one wrong. Cruzio is committed to working with the City in providing broadband access to the whole community and the City remains committed to working with a trusted local partner to achieve this shared goal. Our first neighborhood is scheduled to be completed by this fall and then we will come back to the City with a larger plan for success. Our hope is that they will be receptive, and we can move forward with gigabit fiber to the rest of the city.  Now that’ll be something worth writing about.

Santa Cruz Fiber: The Top 10 Reasons Fiber Generates a Business ROI

Cruzio Blog No Comments

0f35d20e-fd79-41cf-98ea-56c29dee9273

Here at Santa Cruz Fiber, we spend a lot of time talking to businesses about the importance of high-speed internet, and the return on investment (ROI) opportunities that they can expect should they switch to gigabit fiber. After all, for businesses it’s all about the bottom line right? Well if you want to save money and improve the quality of your products and services, here are the top 10 reasons to switch to a dedicated fiber connection. (Hint: Did we mention it’s faster, better and cheaper than anything else out there?)

1. It’s Wayyyyy Faster

How much faster? Try 10 – 100 times faster, at least. And no, you didn’t misplace the decimal point, It Is That Fast. Typically your standard cable connection is going to get you anywhere between 20 to 100 mbps (and that’s being really generous), while DSL gets you 10-25 mbps. Santa Cruz Fiber offers gigabit speeds (that’s 1000 Megabits) and is infinitely scalable from there…. How fast is that? Think of being able to download or upload an entire HD movie in one second.  Woah. It’s also cheaper, but we will talk more about that later.

2. Internet is Essential to the Modern Workplace

Two business colleagues shaking hands across the table in congratulations during a multiracial business meeting at a conference table in the office

It’s pretty much a given now that most white collar jobs (and even many blue collar jobs) have to make use of the internet to be effective. So why wouldn’t you want to maximize their productivity? Just kidding, of course you do.

According to a recent Pew Research Survey, roughly 94 percent of all working adults used the internet regularly as an essential part of their work. Furthermore, greater access to the internet has been found to be directly correlated to higher rates of productivity and the number of hours worked. Bottom line: Your Employees Need It, Therefore You Need It. We All Need It. Even these generic businesspeople in the stock photo above need it!

3. It’s More Secure

One of the lesser known benefits of fiber internet, while still being extremely important, is that Fiber is much more secure than either a Cable or DSL connection. Whereas cable lines have been shown to be capable of hijacking with ease by that one guy down the street with miraculously free television, Fiber can only be circumvented by physically cutting into the line itself. It also gives you the bandwidth for your other security needs, too: cameras and alerts that can stream to your home computer, so you know right away when an alarm is serious.

4. Fiber is More Reliable

Remember that time too many people in your neighborhood tried to watch Netflix at the same time? Or maybe even that one time your internet stopped working for, like, no reason? That just won’t happen with Fiber. Even if every person in your household tried to stream an HD movie on all of their devices simultaneously, you wouldn’t see a drop in performance. Many traditional telecommunications methods are literally dependent on which way the wind is blowing, as the most common type of interference is electromagnetic.

5. Flexibility, On All Fronts

One of the most important attributes of a modern company is its ability to adapt to new challenges and changing circumstances. Fiber provides that flexibility in ways you probably never thought possible. Is traffic to and from work killing company morale? Try telecommuting. Think your sales team needs to live near the manufacturing plant to review product specs? Think again. With fiber you can manage your entire company on the go, avoiding unnecessary office trips while staying on task in the comfort of your own home.

6. New Technology Assumes You Have The Internet to Handle It

This isn’t your grandfather’s workplace anymore. Now, your average worker spends a typical day navigating between word processing, spreadsheets, .pdfs, and video chat, all without closing their internet browser. Add onto this all of the cloud applications and digital storage you are probably using, and the extent of your reliance on light speed ones and zeros should be pretty apparent. And software is getting more dependent on fast internet every day — imagine how it’ll be a few years from now!

7. Symmetric Bandwidth!

First off what is it? It’s being able to download and upload things at the same speed. Why is this important? Well with Cable and DSL connections you can only upload things at a tenth of the speed of your downloads. So what happens if you need to send in an important presentation in advance of a meeting? Or maybe you need to send a large data file to a customer? Cue that Jeopardy music… If you had fiber, you could have uploaded that file 10 times over by the time you finished reading this sentence.

8. It’s Cheaper

While we mentioned this a bit earlier in the article, it’s worth mentioning again how much cheaper Fiber is per unit of bandwidth than Cable or DSL. While a dedicated Gigabit per second of Fiber and your standard business cable option are going to be around the same price (~$100/month), the fiber is at minimum 10 times faster, and comes with infinite scalability (no further installation required). You buy it once, and forget about it. There is no penalty for cancellation. You don’t have to buy a new cable box every year. And we won’t reroute you to Bangladesh to save money on customer service. More time = less money spent.

9. Happier Employees

While this may not seem like the most direct benefit of a fiber connection, it certainly matters to your bottom line. Employees with greater internet access are more productive, and are statistically more likely to be in a better mood in the office. It’s not just about avoiding the dreaded “buffering” message when looking at cat videos. It’s about a seamless work environment where employees can maintain their focus and feel empowered in their jobs. The real bottom line: happy employees means more productivity, which means it’s really you who is the happy one.

10. Happy Customers

This one should be pretty self-explanatory, but just in case you forgot who makes the world go ‘round: it’s your customers. And boy are they something more than sophisticated, and certainly an impatient bunch.

Customers expect “it” (whatever it is you sell or provide), to work perfectly. All the time, every time. The second your website doesn’t respond to a mouse click, or you have to explain that you’re experiencing “technical difficulties” with a shoulder shrug, is the exact moment you begin to lose legitimacy. The customer is always right for a reason, and that reason is they don’t have to be your customer.

The bottom line: Make the investment. Get Fiber. Get Customers. It’s that simple.

The Santa Cruz Fiber Project

Cruzio Blog No Comments

A Bold Vision for a 21st Century Santa Cruz:
With encouragement from our community, Cruzio Internet and the City of Santa Cruz have formed a public-private partnership to develop a city-wide Gigabit fiber to the premise network.

Under the terms of the partnership, the City will own the network, and Cruzio will act as the developer during engineering and construction and as the operator when the network is complete. Financing for the development of the network will be through City-backed municipal revenue bonds, repaid through the revenue from the sale of network services (and not by the taxpayers). The project will be financially self-sustaining and 100% of the profit generated will stay in the City of Santa Cruz.

The goal of the network is to provide affordable gigabit and multigigabit services to as many of the 22,000 residences and business in the City of Santa Cruz as possible. A locally-owned, next-generation broadband network operated openly and independently and built for Santa Cruz, it is uniquely tailored to fit the diverse needs of the Santa Cruz community.

santa-cruz-fiber-strand

How did this plan come about?

For most of our 25-year history, Cruzio has leased copper phone lines to carry Internet to homes and businesses, paying millions of dollars per year to non-local companies for increasingly inadequate infrastructure.

When a single fiber cut in 2009 left most of Santa Cruz without telecommunications for a full working day, Cruzio immediately began to build an independent, local, fiber/wireless network.

But growth has been piecemeal, and Cruzio was dissatisfied by the limitations of a standard business plan. So we approached the City of Santa Cruz with the idea of serving the whole city, not just the easiest areas. Building big would provide economies of scale, making it possible to reach places otherwise unaffordable. For example, extending fiber to the Boardwalk area might make it economical to reach Beach Flats. But Cruzio could not do this alone.

So Cruzio went to the City.

At about the same time, the City of Santa Cruz was starting to move forward with recommendations from a 2011 technology task force to develop a Broadband Master Plan (presented to City Council on March 10, 2015).

santa-cruz-city-councilAs construction of our downtown and Westside fiber projects progressed in early 2015, so too did our conversations evolve into an exploration of how to build a gigabit fiber optic network to every parcel in the City.

We worked with the City on a rough design and financial model based on comparable networks in other US cities to get an idea of ballpark costs and see if it made sense to explore further. The City then engaged an Internet network engineering firm to do a high level design for a fiber optic network, and to report on the financial feasibility of such a network.

Over the summer, Cruzio will be surveying the residents and businesses of the City of Santa Cruz, and if the results are favorable, the engineering and construction will begin!

What’s So Big About a Gig?
A gigabit capable digital network means you can move billions of bits of data per second from one place to another. Bits are the ones and zeros, the traffic, being transported over a digital network. Imagine a highway billions of lanes wide.

Most existing telephone or cable company data networks provide megabit service, which measures in the millions of bits per second.

speed-comparison-fiber-dslSo a gigabit network is 100X or more faster than the Internet service you are connected to today. That’s important, even more so as phone, entertainment and news content are migrating to the Net. Not just increased use, but higher quality requires bandwidth.

But Gigabit Internet isn’t just about smoother streaming of movies and TV. This new broadband infrastructure will fuel economic growth, fill empty real estate and take cars off the road by enabling home businesses and telecommuting. Schools, Libraries and Medical facilities will take advantage of the infinitely faster speeds to connect students to teachers, connect communities and transfer medical CAT and MRI scans and genomic data.

There is also the advent of the so-called Internet of Things. While it is true that thermostats and lamps and refrigerators and washers and dryers will be transmitting much smaller packets of data, they will be doing it frequently, and there will be a vast number of “things” connected to this Internet of Things.

“Big Data” and “More Data” will require ever-faster networks.

Why Fiber?
fiber-strandIn many ways, a fiber optic network is “future proof”.

The physical fiber optic cable and conduit are robust, last through decades of use, and are relatively low cost to service and maintain.

Fiber-optic is also unique in that it can effectively carry unlimited amounts of data, as a physical communications channel. It far surpasses the capabilities supported by current local providers. It can scale: the same fiber can carry 1 gigabit or 10 gigabits or 100 gigabits, and so on, to every home or office.

With a gigabit fiber network, the City of Santa Cruz is future-proofing the infrastructure that will support the economy and essential services for many decades.

Why use a Private-Public Partnership?
While the network will generate revenue above costs, unlike a wholly-commercial enterprise a public-private partnership will emphasize universal coverage rather than focusing on commercial profit centers.

Cruzio’s interests align closely with those of the City:

The City itself needs fast, low-cost Internet among its many facilities.

High Speed Internet is good for the economy — both the City and Cruzio are deeply dependent on the local economy.

It seems fair and right to get Internet to all areas of the City, rather than just to elite neighborhoods. Cruzio’s owners and staff are committed to this fairness, as are City leaders.

Fiber optic networks are expensive to build, on the same level as municipal water or sewer systems. Using bonds, well-managed municipalities like the City of Santa Cruz are better able to get very good financing large scale utility projects which run into the tens of millions of dollars.

With the encouragement of City leaders, a high-tech ecosystem has developed with many small startups building businesses locally. The Office of Economic Development recognizes that these, as well as more traditional businesses, need good infrastructure to prosper.

Yet despite this recognition, a highly educated population and proximity to Silicon Valley, Internet in Santa Cruz lags behind most California cities. This makes it a good target for an infrastructure upgrade.
broadband-report
The City has an excellent professional staff overseeing public interest in many relevant areas: Public Works, Finance, Information Technology and Economic Development, to name a few. But the City doesn’t have expertise in initiating, provisioning and supporting service for thousands of users on a digital network, Cruzio does.

As the largest independent ISP in Santa Cruz, with a 25-year history of great service and support, Cruzio is uniquely positioned to operate this network.

Cruzio’s existing backhaul fiber connection saves many months of effort and tens of thousands of dollars in setup and monthly costs. The backhaul can provide low cost bandwidth to feed the entire network and is expandable as needed. Our billing and customer service software is in place, tested, scalable and transferable to the new project. Lease payments for customer connections totaling a million dollars a year, currently going out of our area, could be shifted to pay the City.

Finally, Cruzio already has thousands of Internet users in the City of Santa Cruz who can be moved onto the new city-wide fiber network, providing immediate revenue to service the bond payments and top-notch service for the customers.

What’s Next?
It will take a while for the network to be financed, engineered and built. We need you to go voice your interest so we know where to build the network first.

While you’re waiting for the fiber network to be built, you can take advantage of our other fiber-backed, very high speed broadband services.