Cruzio Newsletter - Number 66, July 22, 2003 1. Online Stores at Cruzio Now Can Deploy PayPal 2. Ecommerce Brown Bag This Thursday 3. Cruzio Blocking More Viruses 4. Ads in the Bottom of Email 5. Spam? Serious Measures 6. Mail Filtering Means Be Careful, Some Good Mail Can Be Filtered 7. Cruzio DSL -- Another Sale Coming in August 8. Cruzio Projects in the Works 9. Buddy Bucks: Sign Up a Friend for Cruzio Credit 10. Avoid Late Fees, Bring Cans 11. About This Newsletter 12. How to Reach Cruzio (dial-in or tech support) 1. Online Stores at Cruzio Now Can Deploy PayPal Cruzio offers ShopSite to our customers at a steep discount from retail price. It's a tool for creating online stores, one of the most popular in the country for small-to-medium-size businesses, and we highly recommend it. Cruzio recently updated ShopSite from version 6.1 to 6.3. Many features have been added, but perhaps the most outstanding is PayPal. Using PayPal, sellers can accept online credit card payments without needing a merchant account at a bank. That makes it much easier to get started in the online sales business. Paypal can be used in all levels of ShopSite, from the $15.95/month Starter to the $25/mo Manager to the $40/mo Pro versions. Existing stores can use PayPal if they are upgraded to a recent version (if you have an older ShopSite store, and haven't yet upgraded, this is a good reason to do so! There is a fee for some upgrades.) For a list of other new features in ShopSite, please see: http://www.shopsite.com/help/6.3/en-US/new-features.html To see more general information about ShopSite, check: http://www.cruzio.com/services/ecommerce/ 2. Ecommerce Brown Bag This Thursday Join Cruzio for a brownbag workshop: "Selling Products Online Using ShopSite" July 24th, 2003 from 12-1:30pm, at Cruzio, 903 Pacific Avenue in downtown Santa Cruz. The brownbag will be hosted by one of our most popular speakers, Cruzio Marketing Director Kathy Bisbee, whose experience ranges from building online stores, to creating whole Web sites, to troubleshooting and maintenance. It's a great chance to learn what's involved with setting up an online store. Cost for the event is $10, and a Zoccoli's bag lunch is available for an additional $7. To register, go to www.cruzio.com, or call the Cruzio events line at 459-6301 ext. 247 and leave your name, email address, phone number and lunch preference. 3. Cruzio Blocking More Viruses Cruzio has improved our firewall to stop well-known viruses that spread via the Web, like the Nimda and Code Red worms, from entering and exiting our network. That means it's less likely that your computer will be infected, and less likely that any Cruzio customer will infect friends' or colleagues' computers. Many thanks to perspicacious Cruzio engineer Mark for setting up additional virus protection! 4. Ads in the Bottom of Email Have you noticed that friends with accounts at large Internet Service Providers (ISPs) often have advertisements for those ISPs added to the bottom of their email? Rest assured Cruzio has no plans to make our customers into vehicles for our advertising. Your outgoing email contains only the content you place in it -- we add nothing. 5. Spam? Serious Measures All Internet providers, large and small, are beset with spam. Unfortunately it's become part of the business. The longer you've had your email address and the more you've used it, no matter who your provider is, the more spam you're likely to get. Cruzio's spam filter is the best protection we've found to keep spam out of your mailbox, and we revise and improve it frequently. Our next improvement will attempt to catch spam which comes in graphics instead of text (the spammers' latest tactic.) To learn more about spam and your free spam filter, please see: http://www.cruzio.com/support/email/junk_mail.html But no filter blocks 100% of spam. If you have tried filtering, and still aren't satisfied, you may want to use a new email address as a last resort. By starting anew, setting up and using a fresh address carefully, you can maintain an email box which gets little or no spam. (Please see our May newsletter for more tips on methods for "Avoiding Spam": http://www.cruzio.com/about_us/archive/99903.05.20 ) Please call Cruzio Sales if you are at the point where you feel you must abandon your old address, and remember that all Cruzio email customers already have 5 extra mailboxes available free of charge. We will be happy to help you. 6. Mail Filtering Means Be Careful, Some Good Mail Can Be Filtered Filtering spam is sometimes the only way to keep email usable. Many of us now filter unwanted mail out of our mailboxes. But remember, filtering sometimes rejects messages that we wish to read -- "false positives" -- so it's important to check the rejected messages, especially if you're expecting important email. This also holds for friends and colleagues using the spam filters offered by their Internet providers. Most filters work the same way: a program guesses what is unwanted email, and puts it into a filtered mailbox. That means someone else may occasionally miss email from you, placed mistakenly by their filter into their "reject" mailbox. Cruzio Technical Support is getting a small but growing number of calls about missed messages that are eventually found in the filtered mailbox. So this is a reminder: if you think you might have missed a piece of email, try checking your filtered mailbox. If your friend is missing mail from you, suggest they check their filtered box! By the way, it's easy to adjust your Cruzio spam filter to accept mail from specific people or mailing lists so that you don't miss their mail again. 7. Cruzio DSL -- Another Sale Coming in August Although we are just finishing a July DSL sale, Cruzio very recently received word of a temporary discount in new DSL circuits starting in August and we will be holding another DSL sale starting August 1st. Because the news is so recent (we are subject to the changing strategies of warring telecommunication giants,) we haven't worked out price details yet. Please watch our home page, and the next newsletter, for more information about Cruzio's next DSL special. 8. Cruzio Projects in the Works Some interesting ideas and projects we're working on right now, in various stages of consideration or implementation: - Spanish services We've been supporting the Spanish-speaking community for years with excellent technical support and sales in Spanish. Last year we hooked up our Cruzio En Espanol Web site, and we continue expanding. Muchas gracias to Martin, Jessi, Gershom, Maria, Juana, Ezra, and Mario for their excellent work. - PHP/MySQL Cruzio will be expanding the back-end capabilities of our Web hosting services so that Web designers can be more creative and make more useful sites. - Wireless Internet We're exploring the possibilities of high-speed Internet access without telephone wires. We're hoping to find a technology that's low-cost and doesn't require climbing on your roof to install. No firm answers yet (the technology is just emerging,) but we have a lot of promising leads. - Coffeeshop Access We provide many coffeeshops in town with Internet access for their customers. We hope to increase this number and continue reaching out to the community with our monthly coffee shop visits. - Roaming Numbers Cruzio is looking into offering more dialup numbers around the state and/or the country so that people outside Santa Cruz County (and our customers, if they are traveling) can log in. These are just some of the ideas we're working on. If you have suggestions for new services, or would like to express your thoughts about what's listed above, please send email to email@example.com (there's also a button for the "Suggestion Box" at the bottom of every page on our Web site, http://www.cruzio.com -- please feel free to send suggestions any time!) 9. Buddy Bucks Recommend us to a friends, family, colleagues: if a new customer gives us your email address, customer id number, or full name when they sign up you'll get $10 credit to your account. If two friends sign up, $20. Three friends, $30. It just goes on and on. 10. Avoid Late Fees, Bring Cans If you are late on a payment to Cruzio, we will waive the late fee if you bring 3 cans of food for our Second Harvest Food Barrel. With this program, Cruzio provides food to local hungry people all year long -- not just at the holidays. 11. About This Newsletter Cruzio doesn't like to waste bandwidth with extra email, but we sometimes have events and announcements that users need to know about. This seems like the most efficient way to let people know what's happening. Hope it's helpful. Please email firstname.lastname@example.org with any comments or questions. By the way, we would love to have a regular, predictable schedule for this newsletter...but we simply do not send it unless there is real news enclosed. Thus the haphazard datelines. 12. How to Reach Cruzio (dial-in or tech support) To reach the Cruzio Information Center, for online technical and sales information: http://www.cruzio.com/support To dial in to Cruzio, set your software to dial one of the numbers below (note: we've expanded and joined modem pools, so you may be using another number. If so, don't worry, it still works just fine). 56k: 459-9408 33.6 kbps and under: 459-6230 To call Cruzio: 459-6301............Use this number to check Cruzio's system status, pay your Cruzio bill, find out more about our hours and location, or to reach someone in customer service and technical support. To send email to Cruzio, use one of these addresses: email@example.com ......for technical support firstname.lastname@example.org .......for billing and ordering information Cruzio's location: 903 Pacific Avenue, Suite 101, Santa Cruz, CA 95060 Cruzio's hours: Sales hours: 10am-6pm, Monday through Friday; 10 am - 2 pm Saturday Technical support: 10-6 pm, Monday through Friday, 10am - 2pm Saturday System monitoring, including customer-alerted emergencies, 24 hours per day, 365 days per year (leap years, 366 days) Thanks very much from Cruzio: Chris, Peggy, Julianne, Kathy, Mark, Martin, Georgette, Tapati, Pedro, Brittany, Alec, Stephen, Paul, Gershom, Jessi, Michael, another Chris, Maria, Ezra, James, Juana, Krissie, Nikkie, Mike, Mario, Don, Bruce, & our fabulous intern, Jason (the grownups); Jake, Annika, and Carly (the kids); Jake, who's 11 years old, tells this riddle: "Railroad Crossing, Watch Out For Cars -- can you spell that without any R's?" The answer, in case you do not have the benefit of frequent congress with the under-12 crowd, is yes: t-h-a-t.