#121, November 3, 2008

1. Come to the Fair! 10th Annual Small Business Fair on November 13th
2. Where Do You Stand? Blog It
3. Computer Like New
4. Election Results Live and Local at Cruzio
5. Now That There's Weather to Worry About ...
6. We'll Match Your Donations to the Hungry
7. Sailing
8. Shingu and Santa Cruz: Sisters in Cityhood
9. Cruzio Honored by Tony Campos -- Receives Career Center Plaque
10. Upcoming Classes at Cruzio
11. Moving?
12. Get Cruzio Credit with Buddy Bucks
13. About This Newsletter
14. How to Reach Cruzio (Dial-in or Tech Support)

1. Come to the Fair! 10th Annual Small Business Fair on November 13th
How do you get traffic to your Web page?

One of the best ways is to show up at the top of Google or Yahoo when
someone searches for a business like yours. And that's what this year's
Small Business Fair is all about.

Sign up now for the Fair -- seats are going fast. Once you've registered,
our specialists will do a study of your website's standing in search
engines. We'll craft a custom report for you, specifying exactly how and
where you can improve.

The information you receive itself is worth over $200. But you'll also
attend a workshop where we go over the suggestions in detail. Afterward,
enjoy free snacks and wine-tasting in a relaxed setting where you can talk
with other businesses -- show off your own site and learn how others compare.

	Thursday, November 13, 2008, 4:30 pm - 7:30 pm
	At Cruzio: 903 Pacific Avenue, Downtown Santa Cruz
	Cost: $129

This event sells out every year! For more information, and to register:

2. Where Do You Stand? Blog It
Who are you voting for -- and why? Don't let the big-time pundits have all
the fun. Write your own endorsement in your mini-blog. Be sure to sound
out about local candidates as well as national ones: What about Measure E?
Proposition 8? Tell it to the crowds at Cruzio.com.

It's easy: just write your views into your mini-blog. They'll show up on
Cruzio's "Blogs" tab, where hundreds of people read them. (Remember, 
family-friendly please.)

So tell us why you love Obama, McCain, or Nader. Let's hear what the local
folks think.

For step-by-step instructions on how to use your mini-blog, visit

3. Computer Like New
Technology marches to a fast beat. Every year we need more computer power
and storage to handle the latest innovations. For just one example,
if you got a digital camera in the last year or two, you'll find your
storage needs have zoomed upwards.

A new computer is too extravagant to afford every time your needs change,
and it's not usually necessary anyway. Cruzio can refurbish your older model
effectively and economically. 

If you're finding your computer pokey or seeing complaints about a full
file system, give us a call. We can upgrade your software or hardware and
rid your computer of pesky viruses that slow it down. 

To sign up for a tune-up (which is a great gift, by the way), visit:

4. Election Results Live and Local at Cruzio
This year's election is so important and so compelling that Cruzio felt we 
needed a live local video stream to do it justice. So when Community
Television of Santa Cruz County asked us to help them put their broadcast
on the Internet, we jumped at the chance.

This year, along with our usual coverage -- realtime updates, constant news
about local and national campaigns -- we'll also have streaming video of
Santa Cruz newscasters announcing progress on election night.

We'll also be providing streaming audio of Election Night coverage from KUSP.
CTSCC will have live coverage from 7:30 to 11 pm and KUSP's live broadcast
will go from 5 pm to midnight. These are great news sources, especially if
you're interested in local races as well as national ones.

Find the links on Cruzio's home page election night:


The video will be in Windows Media format, so if you've got a Mac, you'll
probably need to download a viewer. Here's a link where you can download
Flip4Mac, which Microsoft recommends for this:


5. Now That There's Weather to Worry About ...
Now that there's a chance of some interesting weather -- and by that we
mean rain, hail, and maybe even snow -- it's not only fascinating, it's
even prudent to check the forecast before venturing out. Umbrella? Hat?
Galoshes? Should you really plan on going outside at all?

At crucial moments like these, turn to Cruzio's informative Weather Page:


and may we suggest, for those stormy days when you are at work, wondering
when you should venture home -- or at home, wondering whether you should
bicycle to work -- the NOAA Doppler Radar Map link from our Weather Page.
For a weather junkie, it's a delight. The map shows where it is currently
raining, with a level of accuracy that can pinpoint the neighborhood where
you live or work. 

The Doppler Map even differentiates -- by color -- between about-to-rain
and just foggy, something even human beings can't always do by sight. Check
it out.

6. We'll Match Your Donations to the Hungry
Every year, concern for hungry people in our community motivates Cruzio
to join our members in holiday food donations. And this year our help is
needed more than ever. Federal, State and corporate budgets are being cut
sharply, and more people are out of work or working for lower pay. Charities
are having trouble keeping up with demand.

So we are challenging you this holiday season: send a contribution to the
Second Harvest Food Bank through Cruzio and we will match your donation,
this year up to a total of $2,500. To qualify for a match, submit your
donation any time between now and December 31st.  

Simply make out a check to "Second Harvest Food Bank" and send it to:
	903 Pacific Avenue, Suite 101 
	Santa Cruz, CA 95060

And remember, throughout the year Cruzio will waive your late fees if
you bring three cans of food to our barrel. To learn more about Second
Harvest Food Bank, see:

7. Sailing
A Cruzio member wrote us last month:

   Hey guys,
   Surf and sun aren't the only games in town you know. Maybe you could  
   reach out to some of us sailors and include a little more about the  
   wind forecast on your weather page?...

Thank you for the suggestion, Dan! In response we've added sailing links on
the left side of our weather page and we've put a sailing photo in the
front page rotation in your honor. And to all our members: send us *your*
recommendations via the suggestion box:

8. Shingu and Santa Cruz: Sisters in Cityhood
Last month Cruzio co-founder Peggy Dolgenos was a member of the Santa Cruz
Sister Cities delegation to Shingu, Japan. "It was a great honor to be
invited," Peggy reports, describing "a feeling of awe and gratitude which
grew stronger as the trip progressed."

Ably led by Roxi Goin, a 13-time visitor to Shingu, the delegation overcame
rain, jet lag and occasional homesickness to become a coherent and effective
group. Each of the Santa Cruz delegates stayed with a Shingu family, learning
about Japanese customs and cuisine in the process. The Japanese counterparts
-- from the Shingu City Council to the local businesses -- turned out to be
wry, warm, and committed to improving their community.

Every member of the Santa Cruz delegation wrote a blog, and some posted
photos. Find it all at 

9. Cruzio Honored by Tony Campos -- Receives Career Center Plaque
Last month, Santa Cruz County Supervisor Tony Campos presented
Cruzio with a plaque honoring our contributions to the Capitola Career
Center. The Center helps local job seekers create resumes, do research,
and connect with employers.

Cruzio is contributing Internet service to the Center on an ongoing basis,
and provided expertise to get the Center's computers up to date. We're happy
to be of service to the community, especially during these difficult times
when a lot of people are looking for work.

10. Upcoming Classes
This month, we definitely recommend Cruzio's Tenth Annual Small Business Fair,
which starts with a class on optimizing your business's rank in search engines
like Google (see item 1, above).

But there's more to November than the Fair. We've got your website-building
and marketing covered. If you're tired of your old website -- or tired of not
having one -- you'll enjoy the process of creating something new and exciting,
a website built with new technology that will last for years to come. At
"Plan Your Web Presence," "One Night Website" and "One Day Website" classes,
we'll walk you through the building process. Once your site is started, you
can add a shopping cart ("Start Making Money Online").

And if you miss the Small Business Fair, you'll find that Search Engine
Optimization classes are available again -- just check the schedule.

We're also teaching classes on basic Internet skills ("Internet 101") and
sessions that are open to any sort of help you need ("Cruzio One on One"). 

All our classes are reasonably priced, limited to a small number of
students and taught by knowledgeable, experienced instructors. We get rave
reviews and many repeat customers. Register now at

November Class Schedule
Plan Your Web Presence: Tuesday November 4 12:00-1:00 pm
Internet 101: Tuesday November 4 5:30-7:30 pm
Cruzio One on One: Wednesday November 5 2:30-4:20 pm
	Wednesday November 12 2:30-4:20 pm,
	Wednesday November 19 2:30-4:20 pm,
	and Wednesday November 26 2:30-4:20 pm
Administer Your Domain Like a Pro: Thursday November 6 9:00-11:00 am
One Night Website: Tuesday November 11 5:00-8:00 pm
Small Business Fair 2008: Thursday November 13 4:30-7:30 pm
Start Making Money Online: Thursday November 20 9:00-11:00 am
One Day Website: Tuesday November 25 9:00 am-12:00 pm

December Class Schedule
Cruzio One on One: Wednesday December 3 2:30-4:20 pm,
	Wednesday December 10 2:30-4:20 pm,
	and Wednesday December 17 2:30-4:20 pm
Internet 101: Thursday December 4 9:00-11:00 am
Plan Your Web Presence: Thursday December 4 12:00-1:00 pm
One Night Website: Tuesday December 9 5:00-8:00 pm
Start Making Money Online: Thursday December 11 9:00-11:00 am
Search Engine Optimization Secrets: Tuesday December 16 5:30-7:30 pm
One Day Website: Thursday December 18 9:00 am-12:00 pm

11. Moving?
If you are moving your home or office, please contact Cruzio.
We're here to help the Internet portion of your move go smoothly.
It's best to let us know several weeks ahead of time, especially
if you have DSL or if you're cancelling a phone line. We can often
save you from an interruption in Internet service and prevent
costly fees -- but you've got to let us know. Call us at 
459-6301 or email office@cruzio.com.

12. Get Cruzio Credit with Buddy Bucks
Recommend us to friends, family, colleagues: if a new customer gives us
your email address, registration number, or full name when they sign up
you'll get $10 credit (or more) to your account. If two friends sign up,
$20. Three friends, $30. It just goes on and on. 

13. About This Newsletter
Cruzio doesn't like to waste bandwidth with extra email, but we sometimes
have events and announcements that users need to know about. This seems
like the most efficient way to let people know what's happening. Hope
it's helpful. Please email support@cruzio.com with any comments or questions. 
By the way, we would love to have a regular, predictable schedule
for this newsletter...but we simply do not send it unless there is real
news enclosed. Thus the haphazard datelines.

14. How to Reach Cruzio (Dial-in or Tech Support)
To reach the Cruzio Information Center, for online technical and
sales information:

To dial in to Cruzio, set your software to dial one of the numbers
below (note: we've expanded and joined modem pools, so you may be 
using another number. If so, don't worry, it still works just fine).

  Dialup (in Santa Cruz County): 459-9408

  Nationwide Dialup: Look up local number on the left side of the page:
  or call Cruzio toll free, 1.800.303.3302

If you've got a problem, but can still surf the Web:
	Most questions are answered in Cruzio's Support Forum at

To call Cruzio:
        459-6301............Use this number to check Cruzio's system status,
           pay your Cruzio bill, find out more about our hours and location,
           or to reach someone in customer service and technical support.

To send email to Cruzio, use one of these addresses:
  	support@cruzio.com ......for technical support
	office@cruzio.com .......for billing and ordering information

Member services contact form:

Support Contact Form:

Or leave a message for us in the forums:

Cruzio's location:
	Santa Cruz: 903 Pacific Avenue, Suite 101, Santa Cruz, CA 95060
Cruzio's hours:
	Sales hours: 10 am-6 pm, Mon to Fri; 10 am - 2 pm Saturday
	Technical support: 8 am to 6 pm, Mon to Fri, 10 am - 2 pm Saturday
	System monitoring, including customer-alerted emergencies, 24 hours
		per day, 365 days per year (leap years, 366 days)

Thanks very much from Cruzio:
	Chris, Peggy, Julianne, Mark, Paul, Gershom, Jessi, James,
	Juana, Nikkie, Mike, Don, Bruce, Westi, Andrew, Jaime,
	another Chris, yet another Chris, Diana, Jake, Shawn,
	Zachary, Carlos, another Jake, Sandi, Amber and McKinley;
	Our impressive interns, Hayden, Alazais and Olga;
	Jake, Annika, and Carly (the kids)

Carly, on watching her parents fuss over every clock in the house:
"We should have two houses next door to each other, one using regular
time and one daylight savings. Then we could just move next door every
time it switched."